It’s that time of year for many sales leaders -- time to gear up for the annual sales kickoff meeting. Is this a dreaded or anticipated task at your organization?
Knowing the opportunity costs of pulling your reps out of the field and the expectation of value that comes with that, we’ve rounded up perspectives on what makes a great SKO from twelve sales leaders, sellers, and executives from marketing, product, learning and development, and outside consultants.
We asked each about an essential ingredient or a highly effective agenda item they have seen work well based on their experience. Thank you to our colleagues who contributed their insights!