About two months ago, my children presented their Christmas lists to me. My little girl’s list was full of dolls, books, and crafts, while my son’s list consisted merely of video games and football jerseys (both expensive items, I might add, and apparently very typical for his age). As I looked over their carefully prepared wish lists, I wondered how much of the stuff they want will ever get played with or used more than a month after they open it.
Let’s say your company posted a dating profile on Match.com to attract sales managers. Do you sometimes have the feeling that this is how it would read?
In my former interactive agency we had several very different cultures under one roof: Salespeople, Strategist, and those responsible for delivery. Because our projects tended to be very complex we leaned heavily on the strength of our project managers to deliver what was promised on time and on budget.